RTYH
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RTYH
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A popular break style in TCG breaks is Rip Till You Hit (“RTYH”).
How this works is you keep ripping packs till you hit a certain variation or higher. For example, a typical RTYH is with Pokemon.
A standard RTYH will be a pack for $11.99 (in this case I looked at Pokemon Paradox Rift packs) and you will keep ripping packs till you hit a Double Rare or higher. So if your first pack doesn’t have a Double Rare or higher, the breaker grabs another pack and will keep going till you hit something equal to double rare or higher.
This is an interesting style of break format as it feels like it’s trying to hit on perceived risk aversion ratio. The volume of cards you get gives you the impression of value greater than the price of the RTHY pack price, which clearly ‘bakes’ in the option of RYTH.
This is a mechanic that I have’t seen from Mobile F2P at all and one worth exploring for certain games.
But breaking this down into units its clear that the Breaker typically will end up coming ahead based on the pack contents and their average market price by variation. The average price of all variations Double Rare or higher is $8.15, with the high at $21.89 and low at $1.84. The # of of cards by variations total 38% of total cards in the set so statistically one will accumulate a lot of cards below double rare to give the perception of value given the shear volume of cards. And based on pack odds, you typically get a variation in each pack. So unless you hit the high card, which are rare the average value of any variation or above is 32% below the pack cost.
A very clever mechanic around loss aversion to get purchases.