Backyard Breaks broke a record while streaming for Whatnot at The National. The previous record for selling on a live stream was 2,000 packs of cards, and they sold 31,194.

All sold packs were donated to charity.

Aside: The setup Whatnot had at The National was very elaborate. They had a massive wall TV screen that showed multiple livestreams. Never seen anything like it - there was so much energy in that area.

https://www.instagram.com/p/C98N2WBp5r7/?img_index=1

Jaspys, one of my favorite LCS has always done interesting things with their breaks (Crates, mystery packs, hit packs) and now this...while not entirely novel, its a smart nested event where they can use this chase card to push their core breaks business. I expect to see many more of these type of events. it would be great to see if this drove x% incremental (new users, lapsed users, and greater spend) that exceeded the cost of the card. By the way, this Mantle eye appeal is stunning!!!

I’ll be in Ponte Vedra at the PLAYERS Championship today and tomorrow. Would love to link up with fellow collectors if anyone is attending! Let me know.